Bar Italia

Concept rebrand of an iconic family-owned Italian restaurant in the heart of Sydney. The goal was to create a modern, clean, yet fun and bold identity. The design conveys the warmth and hospitality of a traditional Italian family dinner while incorporating a contemporary aesthetic.

​

The branding includes a logo, colour palette, typography, and supporting graphics that can be applied across various assets such as print, web, and socials. The illustrations feature playful and engaging depictions of menu items that reflect the restaurant's personality.

​

Overall, the design aims to create a memorable and inviting experience for customers and communicate the restaurant's unique brand story.